Description
The Canon PowerShot SX740 HS digital camera is designed for photographers who want extensive zoom capabilities, high-resolution photographs and 4K video recording in a compact body. Combining a 20.3MP back-illuminated CMOS sensor with the DIGIC 8 image processor, this Canon compact camera offers versatile performance for travel, family occasions, sightseeing and everyday photography.
Its standout feature is the 40x optical zoom lens, which covers a 35mm-equivalent focal length range of 24–960mm. The wide-angle setting helps capture landscapes, architecture and group photographs, while the telephoto range brings distant subjects closer. Canon’s ZoomPlus technology extends the zoom to approximately 80x, offering additional reach when photographing subjects that are difficult to approach.
The 20.3-megapixel CMOS sensor and DIGIC 8 image processor work together to produce detailed photographs and support responsive shooting. The camera offers automatic and scene-specific modes, along with Program, Aperture Priority, Shutter Priority and Manual shooting options, giving users flexibility as their photography skills develop.
For video creators and travel enthusiasts, the PowerShot SX740 HS supports 4K UHD video recording. Additional movie functions include 4K time-lapse recording, 4K Frame Grab and Video Snapshot. These features make it useful for recording holidays, family activities, city exploration and other memorable occasions.
Canon’s optical image stabilisation helps reduce the effects of camera shake, particularly when using longer focal lengths. The 3-inch tilting LCD monitor can tilt upwards by approximately 180 degrees, making it convenient for self-portraits, group selfies and framing shots from different angles. A built-in flash provides additional lighting when required.
The camera also features Wi-Fi and Bluetooth connectivity for compatible smartphone pairing and convenient image sharing through Canon’s Camera Connect app. This helps streamline the process of transferring photographs and controlling supported camera functions from a paired smartphone.
With its compact dimensions of approximately 110.1 × 63.8 × 39.9mm and a weight of around 299g, including the battery and memory card, the Canon PowerShot SX740 HS is practical for carrying on trips and daily outings. It uses the NB-13L rechargeable battery and supports SD, SDHC and SDXC memory cards, with UHS-I card compatibility.
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Key Features
- 20.3MP image sensor: Captures detailed photographs using a back-illuminated CMOS sensor.
- 40x optical zoom: Provides a versatile 24–960mm equivalent focal length range.
- ZoomPlus technology: Extends the zoom range to approximately 80x.
- DIGIC 8 processor: Supports image processing and responsive camera operation.
- 4K UHD video: Records video at up to 3840 × 2160 resolution.
- Optical image stabilisation: Helps reduce camera shake when capturing photographs.
- 180-degree tilting LCD: Makes selfies and self-recording easier to frame.
- Wi-Fi connectivity: Enables wireless connection and image sharing with compatible devices.
- Bluetooth connectivity: Supports low-energy wireless smartphone pairing.
- Continuous shooting: Up to approximately 10 frames per second with One-Shot AF under specified conditions.
- Built-in flash: Provides additional illumination in suitable shooting situations.
- Compact construction: Measures approximately 110.1 × 63.8 × 39.9mm.
- Flexible shooting modes: Includes automatic, scene-based and manual exposure options.
- Compatible memory cards: Supports SD, SDHC and SDXC cards, including UHS-I compatibility.
Why Choose This Product
- Capture distant subjects with 40x optical zoom for travel and outdoor photography.
- Record memorable moments in 4K video.
- Share photos conveniently using Wi-Fi and Bluetooth.
- Carry it easily with its compact, lightweight design.
What To Consider
- Use a compatible high-speed SD card for reliable 4K video recording.
- Carry an extra NB-13L battery for extended shooting sessions, as battery life depends on usage.
- Expect reduced image quality in low-light conditions compared with larger-sensor cameras.
- Ensure your smartphone is compatible with Canon Camera Connect for wireless features.
